designojo: an eye for the art in business
about
at designojo we help build brands through strategic thinking and creative insight. Our clients include design studios, in-house creative teams, start-ups and established brands alike.
services
We are keenly interested in design as a whole. Our collective experience includes design and strategy for brand programs, identity, consumer packaging, print, point-of-sale, and interactive.
contact
Do you have an assignment you'd like to discuss with us? We'd love to hear the details. Get in touch at 917.363.1191 or stephen@designojo.com.
At designojo we help build consumer brands through strategic thinking and creative insight. Our clients include design studios, in-house creative teams, established brands and start-ups alike.
CLIENT:
Ethiopian National Project
PROJECT:
The Ethiopian National Project is a non-profit whose mission is to support Ethiopian Jews (specifically youth), who have made alyiah and are struggling to adjust to a new life in Israel.
WHAT WE DID:
As part of a larger fundraising effort, designojo was tasked with the development of a comprehensive visual identity and its application to a range of related marketing materials.
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ETHIOPIAN
NATIONAL PROJECT
Brand and Marketing Development
Seeking Simplicity: We work with many different clients who have many different objectives. Common among them all is a need to tell their stories—to transform ideas and strategies into distinctive visual and verbal expressions, to connect them with their customers and to differentiate them from their competition.
Case Study
ECOLUTION COOKWARE
"We're no flash in the pan"
CLIENT:
StylishHome.com
PROJECT:
Stylish Home was founded by two entrepreneurs with a long history of online retailing. Their new retail site was to be a home décor portal, which offered decorating advice, remodeling tips, a social networking component and a store.
WHAT WE DID:
The assignment for designojo was to establish an overall “look and feel” for the brand and its online presence. We created the brand identity, visual identity and a web site, with a highly functional style, that was both sophisticated and user-friendly.
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Local, but Always Thinking Global.
We don’t follow the typical agency model of brick-and-mortar offices scattered around the globe. But we do believe that viewing our work through a global lens is essential. Our staff works on four continents and speaks 10 languages. Our designers typically have more than a decade of experience, including the hard-won wisdom that comes from working at the big agencies.
CLIENT:
Heifer International
PROJECT:
Heifer International is a global agency with a mission to end hunger. Over its 60 plus years its brand had become fragmented and its visual identity worldwide needed to be solidified. The assignment was to reassess the brand at every level and implement a program that would be adopted by all of its offices, worldwide.
WHAT WE DID:
Following a comprehensive audit, a new brand identity was created that was the true expression of founder Dan West’s passion and energy. The leaping cow logo was then carefully applied to every brand touchpoint, numerous print and digital applications and a brand style guide.
Created for Girvin
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HEIFER
INTERNATIONAL
Brand Reposition
Process is the journey, not the destination. Our process facilitates great work, open dialouge, and clear expectations. Nothing less. And nothing more. We believe in a process that clarifies information, uncovers opportunities, and solidifies your brand positioning. Period.
process*
expertise, range, insight
Endless Curiousity
Simple, clear and fluff-free. We do our homework before every assignment. We'll review market research if you've got it. We'll conduct consumer sessions if you'd like us too. And we'll immerse ourselves in your business. At the end of the day it is about how one interperts the information visually, not simply to justify the research but to see the opportunities that lie beyond what the research makes obvious.
CLIENT:
VC Family Estates
PROJECT:
VC Family Estates produces premium wines in their vineyards throughout Chile and Argentina.
WHAT WE DID:
designojo was tasked with creating a brand identity and the packaging for VC's new Malbec. We worked with their agency to create a brand, which reflected the adventurous and non-traditional spirit of Argentinean wines. Ruta 22 was the result.
Created for Futurebrand NYC
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RUTA 22
Brand and Package Development
Call us at:
917.363.1191
Noodles for the Bellagio Hotel
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